Possible Story Angles
The story is far bigger than a Christmas book. emailSanta.com's history provides several timely angles
for holiday, family, technology, education and human-interest coverage.
From a postal strike to a Christmas institution
A 1997 Canada Post strike inspired a quick family solution that grew into a global Christmas website.
What children really tell Santa
Decades of letters offer a funny, touching window into children's wishes, worries, families and imaginations.
The Naughty List, in children's own words
Vol. II collects confessions, excuses, sibling accusations and other mischievous letters from Santa's inbox.
Christmas tradition meets technology
emailSanta.com has connected an old holiday ritual with changing generations of children and Internet technology since 1997.
Children's privacy online
The site was designed to ask for very little personal information and reminds children to check with an adult before sharing information online.
When Santa receives difficult letters
When children disclose serious personal problems,
emailSanta.com creates special responses, including referrals to help resources and,
in extreme cases, working with law enforcement.
Children's Safety & Privacy
Children's privacy and well-being have been part of emailSanta.com's operating approach since its early years.
The site deliberately asks for as little personal information as possible:
last names, phone numbers, street addresses and email addresses are not required for a child to write Santa.
For reporters covering children's online safety:
emailSanta.com reminds children to check with an adult before sharing information online and encourages
parents to review the privacy practices of websites their children use.
The Press Kit also describes procedures for difficult messages from children. In less serious situations,
children can be directed toward appropriate help resources. In extreme situations involving a child's
well-being, emailSanta.com has worked with law-enforcement agencies.
Kerr has consulted child psychologists, parent focus groups, professional Santa performers
and law enforcement officers about messages sent to children through the site.
For complete wording and safety guidance, see the official emailSanta.com Press Kit.